The core of our consulting is based on the scientifically founded and integral management approach of a competition-oriented information management. It is concretized by the information triple jump.
In addition to the representation and guidance of the enterprise through information systems, the traditional information tasks of marketing in the sense of information gathering and the transmission of information are considered.
The overall objective is to improve the corporate effectiveness and efficiency in order to achieve competitive advantages. Marketing plays a key role here.
Competitive information management
b.on Univ. Prof. Dr. Rolf Weiber